During New York Design Week we launched two exciting new designs; The Plant Chandelier, designed by Kranen/Gille and the Liberty Table, designed by Atelier Van Lieshout. Last Friday our New York Brand Store hosted a number of visitors for the sneak preview of the new designs during NoMad Design District Night. On Sunday 19 May the designs, that are available right now, were officially launched worldwide!
The worldwide launch of the Plant Chandelier and Liberty Table is part of the strategy to launch novelties year-round. This new way of launching provides the opportunity to create momentum plus a worldwide stage for all our new products and their designers.
Even though the Plant Chandelier and Liberty Table are from different designers, the linear aesthetics in both designs make them the perfect pair to launch simultaneously. However, the ideas behind the designs are very different from each other;
The Plant Chandelier
Designed by Kranen/Gille
The philosophy behind the Plant Chandelier is the imitation of nature’s architectural structures while indulging in the poetry of their beauty. The branches of the Plant Chandelier grow and spread in definite directions converging into frosted domes of light. Discover the Plant Chandelier.
The Liberty Table
Designed by Atelier Van Lieshout
The Liberty Table is a textbook example of artwork turned into a design object. The clean lines and sturdy wood revoke a sense of nostalgia for rural traditions and countryside-living while combining it with modern day luxury. Discover the Liberty Table.
Where to find the Plant Chandelier and Liberty Table?
Next to our New York Brand Store where the launch took place, the new designs are visible in all our brand stores around the world! The Plant Chandelier is also on display at showrooms of selected Moooi partners.