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Press Release: Moooi during London Design Festival

19 September, 2016
Moooi during London Design Festival

Quotes

“The angular block had become curvaceous and comfortable, a combination of soft foam and Carrara marble”

Paul Cocksedge

“The printing process Moooi Carpets use is very interesting for us as you can achieve astonishing imagery in far higher resolution than traditional techniques”

Kit Miles

Summary

A mere three months after the launch of Moooi’s Showroom and Brand Store in London, its fresh, playful interior becomes the perfect setting to showcase Paul Cocksedge’s Compression Sofa (foam version) for the first time in the UK.

Whether at Moooi’s new Showroom and Brand Store or at the foyer of the London Design Fair, Moooi will participate to the 2016 edition of The London Design Festival by welcoming and inspiring public with new, iconic designs.

Complete press release

MOOOI DURING LONDON DESIGN FESTIVAL

From Monday September 19th to Saturday the 24th, during the thirteenth edition of The London Design Festival, Moooi’s new Showroom & Brand Store will display Paul Cocksedge’s Compression Sofa for the first time.

A mere three months after the launch of Moooi’s Showroom and Brand Store in London, its fresh, playful interior becomes the perfect setting to showcase Paul Cocksedge’s Compression Sofa (foam version) for the first time in the UK.

Majestically displayed at the entrance, the foam Compression Sofa will take centre stage in the London Showroom & Brand Store. The sofa’s sculptured beauty ts perfectly among Moooi’s eclectic collection, with its assortment of iconic pieces, innovative lighting designs and unique signature carpets. Guests will be welcomed to cuddle up in the sofa’s warm embrace.

With a renowned design studio situated in London, Paul Cocksedge is admired for creating unique, people- centred designs that focus on simplicity and interaction. He envisioned the Compression Sofa for the rst time in a moment of inspiration, while pressing his nger on a rectangular block of foam and noticing its transformation from an angular shape to a sinuous silhouette. Using his imagination, he visualized a solid marble seat pressed into the foam and designed a sofa that highlights the natural beauty of materials with opposite qualities. “The angular block had become curvaceous and comfortable, a combination of soft foam and Carrara marble” Paul Cocksedge.

This year Moooi also brings its contribution to the interior of London’s Design Fair, in honour of its 10th anniversary edition. Award winning surface pattern designer Kit Miles created a 150 square meter carpet made specifically for the entrance of the fair using Moooi Carpets' revolutionary Your Own Design technique. A colourful, dynamic pattern of geometrical shapes will entertain the public with its three- dimensional sense of motion and depth, permeated with the raw graphite, urban feeling of London. “The printing process Moooi Carpets use is very interesting for us as you can achieve astonishing imagery in far higher resolution than traditional techniques” Kit Miles.

Whether at Moooi’s new Showroom and Brand Store or at the foyer of the London Design Fair, Moooi will participate to the 2016 edition of The London Design Festival by welcoming and inspiring public with new, iconic designs.

 

Notes to the editor

For further information, please contact:

UK: Ivana Lindgreen
ivanalindgreen@moooi.com
+44 (0) 2089625691

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