14 May, 2024

Moooi introduces enticing new designs at ICFF and debuts new showroom concept during NYC x Design Week

Moooi introduces enticing new …

Press kitPDF

New York, NY – 05/14/2024 – Moooi, the lifestyle brand that has been inspiring and seducing the world for more than twenty years, introduces enticing new designs at ICFF. The creative luxury brand continues to push boundaries, breathe life into design and bring the unexpected. This year’s releases span lighting, surface, furniture, accessories, and scent, and are set to awaken the senses and weave poetry into our lives. Visitors can experience 'A Life Extraordinary' at Moooi's booth located at ICFF, Welcome Lounge, booth 1003.

"Transcending traditional design boundaries and creating an immersive experience, our showcase activates all the senses. We elevate the sensory encounter with designs that enrich the touch, sight, scent, sound, and feeling, all converging to tell a deeply human and personal story.”– Marcel Wanders, Founder and Creative Director Moooi.

EXCLUSIVE ICFF OPENING PARTY AT MOOOI’S MIDTOWN SHOWROOM

Celebrating ICFF and NYCXDesign Week, Moooi hosts the official ICFF Opening Party on May 17th at its showroom on 36 East 31st Street. This event promises an unforgettable evening filled with design inspiration, engaging networking, and music. Registration available on Moooi.com.


ON VIEW AT MOOOI'S BOOTH AT ICFF, WELCOME LOUNGE, BOOTH 1003:

NEW: BIG GEORGE BY CRISTIÁN MOHADED

Visitors uncover generous seating with Big George by Cristián Mohaded. With its plush curves and genuine radiance, this gentle giant transforms any living room into a world of retreat and unwind. Big George’s casual yet voluminous shape adds an elegant touch to any interior. Available in a variety of upholstery options, this piece caters to individual taste and lifestyle.

NEW: TUBELIGHT BY BCXSY

Designed by collective BCXSY, Tubelight is a modern take on fluorescent light. Born from a fascination with fluorescent tubes, and transcending them, Tubelight offers style and functionality and bends all the rules. This adaptable design is available in either 1.5-meter fixed or, 5-meter flexible LED tube, making it the eyecatcher of any space.

PREVIEW: GREEN HOUSE COLLECTION BY MOOOI CARPETS

The Green House Moooi Carpets Collection unveils a stunning array of designs inspired by the whimsical world of insects. Each motif captures the romantic essence of Victorian aesthetics with a modern twist, evoking the delicate charm and intricate details found in the natural world. Complementary to the Green House Wallcovering Collection, these carpets showcase versatile designs, digitally printed in neutral hues, offering a broad interpretation of insect motifs suitable for residential and hospitality projects.

MOOOI PRESENTS THE GREEN HOUSE WALLCOVERING COLLECTION

A tribute to the intricate wonders of flora and fauna, Moooi’s Green House wallcovering collection is a modern interpretation of nature's beauty. Five distinct designs resembling the ethereal beauty of a Victorian conservatory come available in lush wood veneer, boucle fabric, silk and jacquard textures. Featuring a tapestry of floral yet abstract patterns, each wall covering delivers a sensory journey.

EXCLUSIVE WILLIAM ZWIERS’ LIMITED UNIQUES ON 1STDIBS

William Zwiers introduces Transformed Remnants Side Table, a captivating fusion of sustainability and creativity, as part of Moooi Editions for 1stDibs. This Limited Unique edition of ten tables is crafted from repurposed old books, meticulously soaked in a blend of water and glue to create a solid, stone-like material with an organic relief that mesmerizes the eye. Each piece offers a thought-provoking reflection on our production and consumption habits while blurring the line between handcraft and mass production.

MOOOI & SENSO JOINTLY CREATE NEW DESIGN HAVENS

During the NYC x Design Week, Moooi & Senso are thrilled to announce a collaboration that will result in the opening of two joint showrooms in New York and Los Angeles. This venture will debut during ICFF, starting with the revamped location in Midtown at 31st & Madison. To the New York sneak peek of this new collaborative showroom set up follows the opening of the Los Angeles location in Culver City in June.

In a landmark collaboration, Moooi, the creative luxury brand of exclusive, daring design, and Senso, a leader in recyclable flooring and innovative surfaces, join forces to offer design havens where to explore, imagine, and collaborate. Aimed at design professionals, luxury customers and design enthusiasts, the new concept stores want to bring a fresh perspective to the lifestyle and interior design market.

Similar to Moooi, Senso has consistently pushed the boundaries of what's possible in the realm of interior design. "Our products are more than just surfaces; they are the foundation of the home," explained David Bols, CEO of Senso. "By joining forces, Moooi&Senso are setting the stage for a revolution in home design, combining sustainable materials with extraordinary aesthetics."